I help small businesses turn simple websites into
working digital funnels.

Digital marketing enthusiast with a UI/UX mindset and cloud fundamentals — combining Local SEO, content, and analytics to make every click more meaningful.

Case Study: how I helped my father’s cycle shop get discovered online using Local SEO, UI/UX and simple automation.

Digital Marketing Metrics Explained: CTR, CPC, CPA and ROAS in simple, beginner-friendly language.

Based in Tumkur, open to digital marketing roles and internships across India (remote or on-site).

About Me

I started my journey with a BCA and MCA, but I quickly realized that I enjoyed creativity, communication, and understanding user behavior more than hardcore coding.

I started learning by doing—creating a YouTube Shorts channel to understand hooks, music, and timing, and then building a complete digital presence for my father’s cycle shop, "Raja Cycle Mart," instead of waiting for a "real client."

Now, I combine my technical background with digital marketing skills to create user-centric solutions that drive growth. I’m not just listing tools; I’ve actually combined SEO, UI/UX, and automation to help a real local business grow.

My Skillset

Get Discovered

On-page SEO, Local SEO for small businesses, keyword research and basic technical SEO. Comfortable working with Google Business Profile to improve local visibility and map/search presence.

Convert Visitors

Content writing, blog ideas, micro-copy, CTA writing, social media captions and Canva/Figma designs. Able to align copy, layout and visuals so users instantly know what to do next.

Measure & Improve

Understands key metrics like CTR, CPC, CPA and ROAS. Can read simple dashboards, connect behaviour with content performance, and suggest small, practical improvements.

Featured Projects

Real-world digital marketing and technical implementations

Raja Cycle Mart

I turned my father’s cycle shop into a simple digital funnel — from ‘cycle repair Tumkur’ search to website visit, to WhatsApp or call.

  • Built the entire online presence from scratch: homepage, services and clear CTAs like ‘Call Now’ and ‘Get Directions’.
  • Used Local SEO keywords and Google Business Profile so the shop shows up when people search in Tumkur.
  • Added email sign-up and basic automation so future offers can be sent without extra effort.
Proved that even a very small shop can benefit from simple Local SEO + clear UX.

Email Marketing Templates

Three responsive email layouts focused on real behaviour — reading on mobile, skimming quickly and clicking one clear CTA.

  • Wrote simple, direct copy instead of heavy marketing jargon.
  • Designed layouts that look clean on mobile first, with clear hierarchy and a single main action.
  • Built modular HTML blocks that can be reused inside tools like Brevo.

UI/UX Design Applications

Mobile app flows for eco-friendly headphones, healthcare shopping and a burger delivery app — all designed to reduce thinking time for the user.

  • Used colour, spacing and micro-copy to guide the eye to the main action.
  • Focused on moving the user from ‘just browsing’ to a clear next step.
  • Created clickable Figma prototypes so I can walk someone through the experience in a few minutes.

AWS Cloud Infrastructure

  • Architected and deployed secure VPC with public and private subnets.
  • Implemented static website hosting using S3 and CloudFront for global content delivery.
  • Configured Load Balancer with Auto Scaling for high availability.
  • Set up IAM roles and policies following security best practices.

Technologies:

AWS VPC S3 CloudFront ELB IAM Terraform

Serverless Application Dev

  • Developed serverless functions using AWS Lambda for backend processing.
  • Implemented CloudWatch for monitoring and log analysis.
  • Created infrastructure as code using Terraform for reproducible deployments.
  • Designed event-driven architecture for scalable applications.

Technologies:

AWS Lambda CloudWatch Terraform Serverless

Technical Foundation

How my technical background gives me an edge in marketing.

Cloud for Speed & Reliability

Basic experience with AWS (EC2, S3, VPC, CloudFront, IAM). This helps me understand hosting, performance and security while working with developers or handling small static sites.

Design for Clarity

UI/UX skills in wireframing, user flows, and mobile app design. This lets me think from the user’s viewpoint when creating landing pages, email layouts or funnel steps.

Front-end Friendly

Comfortable with HTML5, CSS3 and responsive design, which helps in tweaking landing pages, email templates and simple web content without depending on developers for every small change.

Experience & Education

Experience

Global Service Desk Intern

DXC Technology

Dec 2024 – Jun 2025

  • Handled communication with global users, staying calm and clear while solving issues.
  • Managed access permissions and monitoring tools — got used to reading dashboards and logs.
  • Documented common issues with clear, step-by-step SOPs.
  • Worked with cross-functional teams to suggest small UI/UX improvements for internal tools.

These experiences improved my communication, attention to detail and comfort with tools — all of which I bring into marketing projects.

Education & Certs

Master of Computer Applications

Siddaganga Institute of Technology

2022 – 2024

Bachelor of Computer Applications

Vidyavahini First Grade College

2019 – 2022

Certifications

  • • UI/UX Design – Udemy
  • • AWS Cloud Micro-Degree – Micro Degree
  • • Digital Marketing Fundamentals – NIIT Foundation

These give me a structured base in tech, UX and marketing, which I now apply through real projects.

Let's build something simple, clear and effective.

I’m looking for entry-level roles or internships in digital marketing — SEO, content, social, or junior performance marketing. If you need someone who is curious, disciplined and not afraid to learn by doing, I’d be happy to collaborate.